Case Studies

  • City of Johannesburg’s Department of Transport workshops 2012

    The City of Johannesburg’s Transport department hosted an international speaker/consultant who specialises on road and infrastructure engineering, in particular when it comes to the use of public spaces. Gil Penalosa, from Canada, made presentations to various stakeholders of the City of Joburg, these included road engineers, town planners, cyclists and NGO’s. Growth Media was contracted to coordinate and manage preparations for these workshops, contracting with caterers and venue providers, which took place over two days in different venues. Our experience made the preparations and the actual events to be a success for the City as it managed to receive valuable feedback about road infrastructure plans and challenges that commuters faced.

  • The opening of the Gauteng Provincial Legislature 2012

    The Provincial Legislature of Gauteng held the Opening of the Legislature at the Tshwane University of Technology-Mamelodi Campus on the 20th of February 2012. The Opening of the Legislature had 3 elements to it; a five Star Breakfast for guests, the State of the Province Address by the Premier, as well as a Gala Dinner in the evening. Growth Media was contracted to handle two of these activities; managing the preparations for the breakfast and the gala dinner.

     

    Growth Media built a large marquee on the lawn and the décor was a mix between round tables, cocktail and lounge with green carpeting. Our team also handled the entertainment for the day, and as per the client request we sourced local performing arts groups from Tshwane. Growth Media not only sourced the MC, but also made sure the entertainment part was in line with the preparations for the Official Salute by the Premier of the Province, which also meant the involvement of security personnel in the coordination process.

    The Speaker’s guests walked in a red carpet and were ushered to the marquee, offered five star breakfast and entertained by a school choir, cultural dancers and jazz group. All of this built into the atmosphere and created a lot of excitement especially when the drum majorettes lead the arrival of the Premier.

     

    At the Gala Dinner, our team was responsible for guests registration, handing them gifts, ushering to the venue and providing décor for the night. All of these were handled professionally and guests were able to be seated on time and enjoyed the proceedings of the evening.

    All of this work was done exceptionally well and this promises to be a beginning of a good working relationship with this client.

  • Nestle Cereals factory launch 2011

    We coordinated the launch of a new factory that nestle planned to build. The event was attended by the deputy minister of economic development and enviromental affairs as well as the mayor of the city of Tshwane. Our team had the responsibility of putting together a guest list, send invitations and manage rsvp. The client needed both public and private sector stakeholders as well as the media, this task was also cemented by the presence of print, television and radio news media.

  • Nestle media site visit and stakeholder cocktail event – launch of new head office 2010

    Zazise communications [now growth media] was commissioned by nestle to manage and organise a media launch as well as guest relations at the stakeholder cocktail function for nestlé’s new green and environmentally friendly head office building.  The purpose of the events was to showcase the building to the media and nestle stakeholders and to demonstrate the special green features of the building.

     

    The Zazise team  drafted the text for the invitations.  The invitation, attached to a bottle of nestle gold coffee, was then hand delivered to each of the identified media houses, public and private sector stakeholders. There were daily telephonic follow-ups to the non confirmed guests to chase responses and establish any additional requirements. Zazise came up with the idea of giving the guest in attendance a take home gift in the form of a basket filled with nestle products i.e. Cherios, milo, maggie hot cup noodles, worcester sauce, aero chocolate, quality street chocolates, 3in1 coffees, cappuccino’s, and cremora.  Zazise sourced the baskets and packed them with nestle goodies.

  • Sahra commemoration of struggle heroines 2010

    The South African heritage resource agency commissioned zazise communications to manage all print media relations and publicity for the unveilings of the graves of helen joseph, charlotte maxeke and lillian ngoyi and the declaration of the graves as national heritage sites.

     

    In general, the event was well received by the media who were eager to interview the hon minister, lulu xingwana, and the family members of helen joseph, charlotte maxeke and lillian ngoyi. All media representatives received invitations a week prior to the event and zazise communications did their utmost to follow up on media attendance prior to the event. Our team attended to all media enquiries on the day of the event and coordinated media interviews with sahra ceo, sibongile van dame and family members from the respective families of helen joseph, charlotte maxeke and lillian ngoyi. Zazise communications staff members also escorted media to the media shuttles before leaving each venue. Media registration was conducted at the regina mundi church. Zazise also arranged furniture for the media room with s.a. event décor, which was then used under the media tent for media to sit on the day of the event. Our team co-ordinated, printed and branded the media kit folders, cd’s and cd covers, and burnt the information onto cd which was then handed out to all media. Our designer used the existing look and feel for the media kit which consisted of the folder, media tags, and the art work for the media cd.

     

    Zazise communications also sourced photos of Charlotte Maxeke, Helen Joseph and Lillian Ngoyi for media kits. Zazise staff members guided the media through to the media shuttle as well as attended to queries. Zazise communications also printed 85 umbrellas with the department of arts and culture’s logo for the event.

  • The Consumer Goods Council S.A’s annual conference and gala dinner [2010 & 2011]

    The CGSA contracted zazise to be their event management company in may 2010 as they wanted to host the CGSA annual conference and gala dinner in that year. The event was held over two days in october at the sandton sun hotel’s maroela room. The gala dinner was hosted in a different venue, the constitutional hill, as the client wanted to expose its members to different areas of johannesburg. The event was a success as it drew a lot of publicity and delegate feedback was also satisfactory.

     

    In 2011 the CGSA approached zazise to handle the event management of the same conference again. The conference was recently held over two days at the maroela room, sandton sun hotel. Just like the previous year zazise was tasked with the overall management of the conference from delegate invitation, liaison with sponsors, venue managers, contracting with service providers, media relations as well as speaker management. Our team also played a significant role in fine-tuning the conference programme, providing professional support and making use of our contacts to source speakers from government and private sector. Both conferences had exhibition stands in which companies within the consumer goods industry displayed their products, zazise co-ordinated that.

     

    As part of our role to do things differently, the dinner for the 2011 conference was held at the same venue as the conference. This meant that the programme for the second day was made to end at lunch time to afford the décor and sound providers to set-up the venue in time for the dinner at 7.30pm. This event was again delivered on time and the client was happy.

  • The Matthew Goniwe school of leadership and governance education colloquium

    The Matthew Goniwe school of leadership and governance in partnership with the gauteng education department hosted a two day education colloquium at the gallagher estate, september 2008, and had their education counterparts from Canada. The event was meant to develop a constructive dialogue and information sharing session between education professionals on better teaching mechanisms. The Canadian ministry of education imparted their experiences and learned from their counterparts also. Zazise was tasked with the responsibility of coordinating the event, developing a database, sending invitations to targeted professionals managing rsvp, liaising and contracting service providers for technical equipment, conference bags and gifts as well as branding the venue.

  • Elections 2009 & 2006

    Appointed by the Independent Electoral Commission (IEC), growth managed the launch of the 2009 national elections. With staff members based at the iec offices in pretoria, growth was responsible for sending all invitations to guests, liaising with the venue gallagher estate, managing rsvp’s sourcing entertainment, event technical, décor, onsite guest registration and the running order.

     

    In 2006 we managed all event logistics of the national results centre in pretoria for the 2006 local government elections. This co-coordinating and facilitating responsibility included managing the elections opening and closing events, manning a 24-hour a day operation of the results centre, managing multiple visits by both the state president and deputy president. The protocol and handling numerous local and international vip visitors including observer groups as well as the management of facilities for an international contingent of media, daily live broadcasts and press conferences, and the servicing of facilities for all political parties contesting the elections was achieved without a hitch.

  • Department of Environmental Affairs

    Appointed by the department of environmental affairs and tourism, growth managed the twelfth session of the african ministerial conference on environment in johannesburg, from the 7th to 13 June 2008. At this conference attended by 250 delegates, growth was responsible for all delegate communication, providing registration form on the deat website, capturing delegate data, liaising with the approved hotels and feeding back to delegates, welcoming guests at the or tambo international airport, transport from the airport to the hotels and managing a shuttle service from the approved hotels to the sandton convention centre and to the airport. On site, growth managed conference logistics by working with department of national intelligence on delegate registration, running an information desk in english and french, coordinating with the venue. We also managed the welcoming cocktail event and gala dinner by securing service providers for decor, entertainment, technical and mc and managing the on-site exhibitions by close to 10 exhibitors.

  • IBM South Africa

    Growth managed logistical arrangements for a number of events for IBM south africa for a contract period of three years. Among these included the launch of the new IDC buildings at the IBM park in Sandton in front of a large media contingent and vip corporate executives, international clients and guests. The business partner awards for 400 guests for 2 consecutive years at the sandton convention centre, the top social event on the IBM annual calendar. Growth also handled all logistical arrangements for a retreat to bakubung lodge in the pilanesberg for xseries suppliers and dealers as well as the event logistics for the tivoli software presentations to the it industry, held on consecutive days in sandton and the Cape Town V&A Waterfront for some 200 guests.

  • Tiger Brands

    For two consecutive years growth managed event logistics for tiger brand’s csi initiative called unite against hunger. This event, which runs for three days concurrently in three provinces, provides five meals to disadvantaged communities. Growth was responsible for sourcing the appropriate venues, identifying and inviting beneficiaries from old age homes, schools, community organisations and places of safety. One thousand people were served at each meal making it 5 000 meals per day per venue and in total 45 000 meals over the three days.

     

    The event received a lot of media coverage including a two hour broadcast by SABC 2’s Morning Live outside the Newtown, Johannesburg kitchen.  

  • Robben Island Museum

    Zazise was appointed to do event management for all robben island museum events for a three year contract period, and was further extended by another year. This entailed the logistical arrangements of a minimum of 10 events per annum. These included youth day, human rights day, women’s day heritage day celebration events and the valentine’s day weddings which took place every year at the garrison church on the island. One of the highlights was managing the event logistics surrounding the arrival of the olympic torch on the island. The handover of the torch to former president nelson mandela was accompanied by no fewer than 8 vip laden helicopter flights and 4 ferries of staff, guests and international media to this isolated venue, as well as the IOC guided logistical arrangements for the handover and subsequent run across robben island, the branding of the island, while retaining the historical and world heritage nature of the site.

  • India Calling

    Zazise communications worked with the Indian Merchants’ Chamber (IMC) to host the inaugural india calling 100 which ran over three days at the sandton convention centre in johannesburg. The conference was attended by 400 delegates from south africa & sadc countries and 250 leading business delegates from India. Zazise was responsible for inviting all the south african delegates, designed the invitations and created a web registration and event fact sheet. On site we accredited all delegates and handed over accreditation tags and conference bags. We were also responsible for side events which included a vip luncheon and a cocktail reception.

  • Italy Business Forum

    The South Africa – Italy business forum was jointly organized by business unity south africa (busa) and confindustria of Italy, with the support of the South African and Italian governments. 200 leading business representatives from italy attended representing over 120 companies from a cross-section of sectors, including financial services, tourism, construction, biotechnology, automotives, machinery, agro processing and chemicals.

     

    We were responsible for the opening and closing ceremonies, as well as the plenary and parallel sessions for delegates. We registered the Italian delegates at the foyers of their respective hotels, and the sa delegates on site at the sandton convention centre. We were responsible for the meet and greet at the or tambo international airport, taking them to the ABSA trade centre where they were collected by shuttles to their various hotels. We sourced and managed the av/technical supplier, the interpretation services (english-italian) and the necessary translation booths. 

     

    Growth also set up business-2-business meeting between South African and Italian delegates.